Targeted Database Marketing
Promote Your Product Through Personalized Communications
Although databases have been used for customer data in traditional marketing for a long time, the database marketing approach is differentiated by the fact that much more consumer data is maintained, and that the data is processed and used in new and more sophisticated ways.
Among other things, marketers use the data to learn more about customers, select target markets for specific campaigns (through customer segmentation), compare customers' value to the company, and provide more specialized offerings for customers.
Start a Database Marketing Program Today!
Let’s Be Direct LLC will work with your existing database or develop a new one for you. We will then create, disseminate and track a full-fledged electronic or print direct marketing campaign…or a combination of the two. Add a public relations or social media initiative for extra exposure.
Why Choose Let’s Be Direct LLC?
The best part about working with Let’s Be Direct LLC is that we do all of the work for you! We can perform any or all of the following steps to ensure that your marketing campaign is completed with creativity and thoroughness…on schedule and within budget!
Social Media Presence
Database Design & Management
Results-oriented E-mail Campaigns
Public Relations Writing, Research, & Distribution
On-target List Rental
Static and Variable Data Direct Mail
Campaign Effectiveness Analysis